IKEA Family Truck on the Move: Bringing Fun and Family Moments Closer to Our Customers

IKEA Indonesia continues to bring fun and unique experiences to its loyal customers through the IKEA Family Truck on the Move program. With a fun and family-friendly concept, and based on the value of family first, because family is the top priority, this program is presented exclusively for IKEA Family members who are part of the big IKEA family. The IKEA Family Truck comes directly to public spaces so that people can experience the excitement of IKEA activities in a more intimate and interactive way.

One of the main attractions of this event is giant pickle ball, a giant version of pickle ball that successfully attracts visitors of all ages. In addition, visitors can also take photos at the iconic IKEA Family meatball installation truck and have the opportunity to get IKEA shopping vouchers. The entire series of activities is designed to be enjoyed with family, in line with the spirit of togetherness which is the main value of IKEA Family.

The IKEA Family Truck on the Move has visited several strategic locations, from Car Free Day to favorite public areas. This program will accompany IKEA Family members throughout November and December in Jakarta, Bekasi, and Bandung.

Through this program, IKEA hopes to continue to connect with customers and provide experiences that are not only functional but also full of fun and togetherness. See you on the next journey with the IKEA Family Truck on the Move.